I love writing about technology, marketing, environmental, equality, human rights and social issues, content for businesses and of course language too.
Augmented Reality (AR) gaming truly burst into the awareness of the general public with the release of Pokémon Go in 2016. This fresh take on gaming, incorporating fictional characters in a real-world setting, has developers thinking along new lines. The possibilities for AR technology are set to take the world of gaming to places previously only dreamt of as it continues to be refined and developed. Expect to see games that incorporate AR improve app store rankings as users become increasing...
We’ve all heard the great things that engaged employees do for companies. They can increase customer ratings, bump profitability and productivity by more than 20%, and increase innovation within the companies in which they work.
Sadly, disengaged employees are likely to make up the bulk of your workforce and account for as much as 70% of a company’s people. According to Gallup there are three levels of employee engagement: engaged, not engaged, and actively disengaged.
Engaged employees are t...
Working non-stop, guzzling coffee, and pushing ourselves through the day can take a toll on our quality of life and our work.
To put it bluntly, the way we work doesn’t work – and it hasn’t for quite some time. Stack ranking systems and annual performance reviews that are distilled to numbers ratings shift people’s attention away from creating long-term value for customers and shareholders. Instead, it moves them towards where they fit in a company’s ranking system. As a result, productivity ...
Whether in coaching sessions, employee surveys or roundtable discussions, here are 10 powerful questions to ask if you want an engaging workplace culture.
Interviewing for a job soon? You can use many of these same questions to ask in your job interview as well.
Workplace culture is defined differently depending on who you ask. The Balance defines it as “the personality of a company which defines the environment employees work in and includes a variety of elements encompassing company mission...
Facebook is basically essential at this point for businesses with online marketing strategies. Like an email checker, this social media is part of a digital marketer’s arsenal of tools. It allows you to connect with customers, keep people up to date on products and services, drive traffic to your website, and notifications help increase click through rates (CTRs). Facebook’s review feature is integral to this.
Positive reviews can encourage others to purchase your products or try your service...
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Translating Your Website
It’s hardly a surprise that 75% of internet buyers prefer to purchase products in their own language rather than in English when less than 30% of internet users are native English speakers. Once companies acknowledge internet users would rather shop in their own language, an effective strategy for translating their websites needs to be deployed to attract attention and convert customers. This means localizing all content for o...
AR is Poised to Transform the World of Technology
Virtual and augmented reality technologies are set to change how, where, and why we use digital devices.
Over the past year, tech writers and enthusiasts have been arguing about which technology will come out on top: Virtual reality (VR) or augmented reality (AR)? Both of these technologies change the way users see the world, but in very different ways.
While VR has enabled the creation of a number of new immersive games and 360 degree video, ...
Preserving medical tourism patient autonomy with English interpretations of informed consent in foreign countries
✎ by Rachel Wheeler
As medical tourism grows worldwide and people become more aware of global treatments and medical trials, it is important to be aware of your rights. The laws and regulations surrounding medical procedures generally guarantee participants fully understand the risks, benefits, alternatives and procedures in such a way as to enable them to make clear and informed decisions, thereby avoiding concerning consequences of their medical travel decisions.Informed consent is a proces...
Help Us To Create A Home
We are not prepared to see vulnerable people homeless on the streets and we believe that everyone has a right to a stable, secure and decent home. By providing this basic human requirement, people are free to build the skills necessary to stand on their own and join us in creating a vibrant community that everyone benefits from.
We work in Devon with socially excluded and complex needs individuals. Our work includes helping those with a history of homelessness, who ar...
Time is running out to catch these top 2017 events
It doesn’t take much to build an amazing experience around an event you’ve always wanted to see. Be it a music festival, sporting championship, or discovering the latest in design, these events transport us to places where we can enjoy an experience with like-minded people from around the world. Regardless of what you dream of seeing and learning, there is a global event waiting for the interested traveller.
A comprehensive list of all the am...
Advertise, Optimize and Increase Your Facebook Ads with Taktical Digital
Why Facebook Advertising Targeting Works
In the thirteen years that Facebook has been around it has grown to be one of the world’s largest social networks. It has also become one of the best marketing resources for businesses. With over 2 billion active users since June 2017, Facebook advertising’s potential as a platform for reaching new customers is one that can’t be ignored.
The global success of a business relies on effective communication, and professional translation agencies offer the best solution to ensure this. Nearly every industry benefits from translated materials in some aspect of their business. Marketing messages, HR policies, global patent filing, and clinical trials all need to be rendered professionally into other languages to ensure local regulations are met, compliance mandates are adhered to, and your new market understands your...
Augmented Reality (AR) allows us to transform the way we interact with the world around us by applying an interactive digital layer to anything in the real world. This enhances how we communicate, entertain ourselves, and solve problems.
Whilst still relatively new, AR apps are being released pretty consistently, with one of the benefits being fairly immediate proof of ROI if planned and executed well. Retail brands are realizing the power of AR technology for engaging with and attracting new...
Translation for the Language of Medicine and Pharmaceuticals
Businesses trading on a global scale understand the importance of exact and meticulous translation services. For health services such as biotech, pharmacy and medical industries, the translation of important documents is even more imperative.
Translation errors in the life sciences sector impede research and production, and can harm patients and test subjects. It is essential that medical translation minimizes these risks.
That the ...
Business travel is more complicated than personal trips, and even more so when crossing borders during international flights. You’ll need to spend more time planning and taking additional factors into account to stay safe and organized while you are away. You don’t want to spend time being detained or not have your Los Angeles apartment rental booked due to poor planning. Below are some tips for smooth international business travel.
Passports & Identification
You need to make sure to bring yo...